Archive for May, 2010

Solid Traffic Tips That Work for IM Marketers

Sunday, May 23rd, 2010

In case you’ve been living in a vacuum, most people use their websites as their business model for making money. Of course, you can’t let your website stay hidden in the closet, people have to find it. So the term you always see for your site’s visitors is “traffic.” You’ll have a better opportunity to get optins, or sales, or whatever you want with the more traffic you can get to your site. Naturally, all IM marketers are in it to make money, so making as much as possible is the end-game. Ok, let’s move onto how you can make those traffic stats look impressive.

Press releases are powerful, if done right. There are lots of press release distributors on the internet these days. If you research it, you’ll find free sites and paid release distribution sites. It’s possible that your PR can get used by online/offline media outlets, but it has to be well-written and the product needs to be good. You could see a major spike in your traffic. What kind of effect would that have on your product sales?

You can use pay-per-click advertising to get traffic.

Set your spending limits to what you can afford. Do some keyword research and write up some creative ads and you can generate quite a bit of traffic this way.

Google Adwords is the best known pay per click service Some internet marketers get most of their traffic by using pay per click. Remember, you want your ad to be entertaining and enticing so that people will click on it!

A good place to put a link to your website is in profiles of social media networks, so join a few of these. Do not underestimate the power of a Facebook or MySpace profile! You can build a large amount of traffic, which can lead to sales, but taking advantage of these sites, even if you don’t immediately see them as internet marketing tools. Take a look at the profiles others in your niche have created and learn for yourself what works and what doesn’t. As you meet people who are interested in what you have to offer, you can gain a following, some of whom will become regular buyers of your products!

If you’re new to IM, you may think there’s not much work involved with making money online. You will have to put some work into it, some effort… but it’s not like hard labor, or anything. So the right techniques and some solid effort will produce traffic to your sites and blogs. Take action, learn, and maybe some creativity will bring you the results you want.

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Why Customer Service is Essential to Internet Marketing

Wednesday, May 5th, 2010

Working online tends to make people forget about customer service. The truth is that making money online often depends on your having quite high customer service standards. Earning a customer’s business is much more likely when you treat them like a human being and not just a chance to make money. You’ll probably make some money if you just set up your website and wait for customers. The return business of your customers is what really earns you more money. Giving good customer service is not as hard as people think. Start today by offering the following solutions to your customers.

Use the email list of your customers to ask for any suggestions about what you should do to improve the services you offer. Let them know you may not be able to implement every idea, but that you do value their ideas. The feedback you receive may be very interesting. Some customers might remember that they’ve been meaning to hire you to do some work. In a single email that allows for feedback, you could draw in hundreds of dollars of sales.

It’s a good idea to give your customers a way to get in touch with you offline, whether it’s by telephone or mail. It isn’t very costly to rent a mailing address such as a post office box. Skype is also very popular today, as well as cheap. You may be surprised how much people appreciate someone with an offline identity these days, even more so if you promptly respond to your Skype calls and answer your phone.

You don’t have to be available 24/7; have set hours that you answer the phone, and make these public on your website. If you are at your computer during these hours, it will be easy to talk to anyone who calls. Talking to people like this might make more sales for you, as you become an actual person rather than another anonymous website.

You really need to be sure to offer support for any product you sell.

There are still people who have a hard time grasping technology. Offering free support to those who ask for it is a great way to keep your customers happy. You’ll find that they will then recommend you to their friends. Your customers will tell their friends, and they will tell their friends, and so on and so forth. When you offer free support for your products, word will spread that you care about your customers more than your bottom line and the sales should come rolling in! There is no reason to think that good customer service is only necessary in traditional businesses. If you continually disappoint your customers with a poor standard of customer service, you will find that they never return to buy from you again. For online businesses too, excellent customer service can often spell the difference between success and failure. What policies have you started to keep your clients pleased with your service?

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Avoid These Ebay Mistakes for Beginner Internet Marketers

Wednesday, May 5th, 2010

Selling on Ebay will give you a very good idea about your chances with online marketing. You’ll be able to sell anything online, and it’s great because the costs and time involved are minimal. It’s really easy, all you need is to sell old, unwanted items or anything you can buy for cheap. So after you have gone through everything and are making sales, then if you find it appealing that would be a good sign. Making money online is not the easiest activity, and if this is all new you’ll quickly discover this for yourself. But fear not – we’ll talk about some tips and other advice that you’ll find useful down the road.

Take special care when writing your descriptions for items you list for sale. If you want to get lots of bids, you can’t afford to have a listing that is not well written. Spelling errors will deter many people from even considering your item. Nor do you want grammatical errors, which will also have a damaging effect on your chances of making a sale. Not only should your spelling and grammar be good, but your descriptions should be clear and easy to understand. You want to encourage your potential buyers to read all the way through your listing and then put in bids or hit the “Buy Now” button. If writing is not your strong suit, you might want to hire someone to help you with that part of your business.

Accept many different payment options. You will have to give people the option of paying you with credit cards. If you are not set up to accept payment by credit card, most of your potential sales will be lost. Vendors who offer a wide variety of payment options usually make more sales. Make it as simple as possible for customers to order an item and send payment to you. You will sell more this way, and people will like you better! One of the best ways to do this is to accept PayPal payments.

You should focus on getting lots of positive feedback when you start selling on Ebay. Getting positive feedback is even more important than making money when you are new to the online auction business. The amount of positive feedback you have (and the absence of negative feedback) is what people use to decide if you are trustworthy or not. In many cases, someone will buy one item instead of another simply because one of the sellers has a better feedback rating. Sell as many items as possible, and be sure to give the best service you can, and your feedback score will go up. If your feedback score gets high enough making profits shouldn’t be any problem!

You’ll learn how to sell, but there are also other reasons to begin with Ebay marketing. You’ll get tons of excellent business experience which will only help you in the long run. You’ll find that you won’t be taking on huge risks while you learn how to run a business. Ok… so now you know how you can do this part time while getting an excellent idea if this is what you really want to do full-time.

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Some Tips For Internet Marketers Who Want to Use Direct Mail

Monday, May 3rd, 2010

It’s easy to forget that not everyone across the globe who you’d like to market your Internet business to is going to be online throughout the day. It goes without saying that most of the people who buy your products and services are probably fairly computer literate, using their computers to communicate with friends and family, entertain themselves, and even search for jobs. On the other hand, many other people who could be buying from you remain online for only 10, maybe 20 minutes a day. So what can you do to reach these people? All you have to do is go back a decade and use a tool that was once the only thing available – direct mail.

You want to keep the direct mailings targeted to your customers. After all, it’s not a good idea to send direct mail ads about your product to someone who has no interest in it. Think about what you are sending and to who, and make sure it makes sense before you waste the postage on sending it out. Read the addresses and see who this mail is going to; is it an apartment, a dorm, or some kind of multi-family unit? Where in the city are they, and how far are they from metropolitan areas? When you put together a campaign for direct marketing, you should consider all of these things. Always put your most important information at the beginning of your direct mail letter. Even if you have a very long letter, the recipient will certainly see the very most important information if you do this. The majority of the people won’t read the entire mailing, but may still hire you. If you can draw them in at the beginning of the letter, you are nearly guaranteed success.

One of the best ways to market your business through direct mail is to start a direct mailing list. This works similar to your e-mail opt in list. All you need to do is create a list of peoples’ mailing address so you can send them your marketing material directly. This process doesn’t have to be a big hassle, either. There are many places you will be able to do so like your website and at events. If people sign up to receive your mail, they will be more likely to buy your product or service.

Don’t let direct mail intimidate you, because it doesn’t have to be a hard thing to do. It may take you a little while to figure out all the details to direct mail marketing. However, once you have figured this out you will succeed immensely. If you work with direct mail and not just online marketing means, you are able to increase your market dramatically. If you don’t believe us, do a test run. You will see the proof in your sales.

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Internet Marketing Tips for The Completely Clueless

Sunday, May 2nd, 2010

If you’re just learning about internet marketing, you might be unsure about which opportunities are the best for making money. There’s so much conflicting information circulating about the best way to generate profits. Perhaps you’ve been invited to participate in an opportunity that seems like it’s just too good to be true. It can be confusing to know which opportunity is real without becoming overwhelmed by it all. However, you’ll be pleased to know there are so many legitimate ways to make money online. Below are just some of the ways you can use internet marketing to make money online easily.

Building and flipping sites is being done by a lot of people. That concept was modeled after flipping houses, or properties, in real estate. Several requirements are hosting for your site, plus a domain name for the website. You can’t have an empty website, so you have to find a way to get content. When the site has been active for a few months and starts making money through its advertising revenue, you sell the site for a hefty profit! Yes – it will require some effort and work on your end, but it works and a lot of online marketers do this. If you are looking for a very simple business idea, why not buy and sell domain names? Do you have great ideas for domain names? When you think of a good one, check if it’s available, and if so, register it; you may be able to resell it for a good profit. If you have the right domain name, you can sometimes make a surprising profit from it. This is especially easy to do, as it doesn’t even require that you have a website. You can find quite a few websites and forums that are centered around domains; you can buy and sell your domains through these. If you search a little you can find one of these sites; read a few discussions on one of the forums and you’ll learn a lot. Buying and selling (or flipping) domain names is something you can start doing today, as it’s simple and inexpensive to get started with.

Very many newer marketers are attracted to the sites that advertise: “Get Paid To… ” These are websites that will pay you take surveys, fill out forms and try out products online. Some offer to pay for clicking on links. Always investigate a company you’re looking at, and be careful about paying for these opportunities and giving out your personal information. The web is full of scammers and scam artists as well as legitimate and honest businesses. For the serious internet marketer, however, many of these websites prove to be a waste of time because so much work goes into so little reward.

Making money online can be easy when you’re an internet marketer. Making a living online as an internet marketer involves creating several revenue streams. You might find it’s a little intimidating to try and choose the right online money making methods to get you started. Merficully it doesn’t take long to work out which options are right for you and which ones aren’t. It won’t take long to build up a few revenue streams and eventually replace your day job with your internet income completely.
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